PRAGMALINGUISTIC FEATURES OF TOURIST ADVERTISING

System is running in test (TEST) mode! For inquiries contact @slib_support

Go to old version link

1 Dekabr 2022

Main language:Uzbek

PRAGMALINGUISTIC FEATURES OF TOURIST ADVERTISING

Field of Science:

63883d0d2cca4.pdf

PDF

Scientific Bulletin of Namangan State University

Publish Article see more

ARTICLE ANNOTATION

The pragmatic orientation of advertising discourses / texts allows you to determine the goals of advertising communication as follows: transfer information to the addressee, arouse interest and manage his reactions. These goals can be clearly seen when analyzing the speech tactics used by advertisers in advertising messages. In the article, the author analyzes various factors involved in the formation of advertising discourse in the tourism industry: speech strategies and tactics, the role of the addressee, communicative-interactive capabilities of speech techniques

AUTHORS

G.Elmuradova

Republican Research Centre for Development of Innovative Methods in Teaching Foreign Languages under Uzbek State World Languages University

Article Identifiers

ROI:

https://eroi.uz/11.0031/A1222-0005

DOI:

Not Available

References

Akulicheva, V.V. Advertising text as a subject of research in gender linguistics / V.V. Akulicheva // Philological sciences. - 2008. - No. 3. - S. 100108

. Atakyan GS Pragmatics of the language of tourist advertising: author. dis. ... Cand. philological sciences. Maikop: Adyghe State University. 2010.25 p

Demyankov, V.Z. Interpretation of political discourse / V.Z. Demyankov // Language of the media as an object of interdisciplinary research. M .: Publishing house of Moscow State University, 2003. - S. 116-133

Kara-Murza, E.S. Language of modern advertising / E.S. Kara-Murza // Language of mass and interpersonal communication. M .: Mediamir, 2007 .-- P. 479

Krasnykh, V.V. Ethnopsycholinguistics and linguoculturology / V.V. Red. M .: Gnosis, 2002 .-- 284 p

Medvedeva E. Fundamentals of Advertising Studies. M .: RIP-holding, 2003.S. 9-24

Muhamadjonovna, S. D. (2020). The key concepts of forming sociolinguistic competence of future English language specialists. Asian Journal of Multidimensional Research (AJMR), 9(5), 118-121

Muhamadjonovna, S. D. (2020). The development of sociolinguistic competence of future English language teachers through computer technologies. European Journal of Research and Reflection in Educational Sciences, 8 (3) Part II, 147-150

PRAGMALINGUISTIC FEATURES OF TOURIST ADVERTISING

Scientific Bulletin of Namangan State University

ARTICLE ANNOTATION

AUTHORS

Tags

OTHER ARTICLES IN THIS JOURNAL

Rate Article

Article Identifiers

References