ГЕНДЕРНЫЕ ОСОБЕННОСТИ ЯЗЫКА И ВЕРБАЛЬНАЯ КОММУНИКАЦИЯ

This article is devoted to the study of the problem of gender features of lan-guage and verbal communication. Gender or the socio-cultural gender of a person is a set of so-cial expectations and norms, values and reactions that form individual personality traits. Gender relations are fixed in the language in the form of culturally conditioned stereotypes, imposing an imprint on the behavior, including speech, of the personality and on the processes of its lang-guage socialization.