IMPROVEMENT OF THE TRANSPORT SECTOR OF THE COUNTRY - ONE OF THE PRIORITY DIRECTIONS OF DEVELOPMENT OF THE ECONOMY OF THE REPUBLIC OF UZBEKISTAN

With the beginning of the economic development of Uzbekistan, the transition to a market economy and the development of intangible production, the transport services market has taken a large scale in the provision of services to customers. In the current conditions of the phased integration of the Republic into the global economic space, enterprises providing transport services are in urgent need of mechanisms and methods for creating competitiveness, and a significant increase in the efficiency of transport enterprises in the market. One of these strategic methods is marketing. The article analyzes the current situation of the transport services market in the Republic of Uzbekistan, identifies external and internal factors affecting its development, and defines marketing tools to increase the competitiveness of the domestic transport sector.