9 феврал 2026
3INNOVATSION MARKETING TEXNOLOGIYALARIDAN FOYDALANISH ISTIQBOLLARI
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Brynjolfsson, E., & McAfee, A. (2017). Machine, Platform, Crowd: Harnessing Our Digital Future. New York: W. W. Norton & Company.
Crosby, M., et al. (2016). “Blockchain technology: Beyond bitcoin.” Applied Innovation Review, 2, 6–19.
Farmon (2020) O‘zbekiston Respublikasi Prezidentining PF–6079-son Farmoni. “Raqamli O‘zbekiston – 2030” strategiyasi. https://lex.uz
Javornik, A. (2016). “Augmented reality: Research agenda for studying the impact of its media characteristics on consumer behaviour.” Journal of Retailing and Consumer Services, 30, 252–261. https://doi.org/10.1016/j.jretconser.2016.02.004
Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed.). Pearson Education.
Manyika, J., et al. (2011). Big data: The next frontier for innovation, competition, and productivity. McKinsey Global Institute.
McKinsey & Company. (2023). The State of AI in 2023. https://www.mckinsey.com/featured-insights/mckinsey-on-books/the-state-of-ai-in-2023
OECD. (2023). Digital Economy Outlook 2023. Paris: OECD Publishing. https://doi.org/10.1787/ee4c0b44-en
Rogers, E. M. (2003). Diffusion of Innovations (5th ed.). New York: Free Press.
UNCTAD. (2023). Trade and Development Report 2023. Geneva: United Nations. https://unctad.org/publication/trade-and-development-report-2023
Brynjolfsson, E., & McAfee, A. (2017). Machine, Platform, Crowd: Harnessing Our Digital Future. New York: W. W. Norton & Company.
Crosby, M., et al. (2016). “Blockchain technology: Beyond bitcoin.” Applied Innovation Review, 2, 6–19.
Farmon (2020) O‘zbekiston Respublikasi Prezidentining PF–6079-son Farmoni. “Raqamli O‘zbekiston – 2030” strategiyasi. https://lex.uz
Javornik, A. (2016). “Augmented reality: Research agenda for studying the impact of its media characteristics on consumer behaviour.” Journal of Retailing and Consumer Services, 30, 252–261. https://doi.org/10.1016/j.jretconser.2016.02.004
Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed.). Pearson Education.
Manyika, J., et al. (2011). Big data: The next frontier for innovation, competition, and productivity. McKinsey Global Institute.
McKinsey & Company. (2023). The State of AI in 2023. https://www.mckinsey.com/featured-insights/mckinsey-on-books/the-state-of-ai-in-2023
OECD. (2023). Digital Economy Outlook 2023. Paris: OECD Publishing. https://doi.org/10.1787/ee4c0b44-en
Rogers, E. M. (2003). Diffusion of Innovations (5th ed.). New York: Free Press.
UNCTAD. (2023). Trade and Development Report 2023. Geneva: United Nations. https://unctad.org/publication/trade-and-development-report-2023