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Producing in the field of culture: scientific-etymological interpretations and essence

Field of Science:General Arts and HumanitiesMuseologyMusicVisual Arts and Performing Arts
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ARTICLE ANNOTATION

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The article explores the scientific and etymological interpretation of the concept of "producership" and its essence in socio-cultural activity. It analyzes the structural systems of production activity, its artistic, aesthetic, and practical aspects, and provides a scientific description of professional types such as producer-director, producer-manager, producer-marketer, film producer, art producer, and television and radio producer. The article interprets producing as a modern profession that combines creative, organizational, marketing, and entrepreneurial tasks, harmonizing the artist's creative freedom with consumer needs. It also analyzes the differences and similarities between production and management, marketing, and entrepreneurial activity from a philosophical and hermeneutic perspective.

AUTHORS

U.Todjidinov

"O‘ZBEKISTON DAVLAT SAN'AT VA MADANIYAT INSTITUTI" DAVLAT MUASSASASI

Tags

# creativity# marketing# entrepreneurship# organization# project management# producing# producer-director# producer-manager# producer-marketer# socio-cultural activities# artistic and aesthetic creativity

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